My copy-led portfolio. Where the words do the talking.
I specialise in working exclusively with copy, digging deep into a brand to harness its tone of voice and project its benefits using only words. I’ve written everything from snappy headlines and lofty campaign taglines to 30-page eBooks and playful social media posts. To me, headlines are simply ideas in verbal form, capturing the essence of a message in just a few words. Long copy is what brings those ideas to life in a more complete story,
Verizon 5G Sustainability white paper
Can the G in 5G ever stand for green? I explore in this white paper.
Ericsson Smart Ports eBook
B2B eBook about the technologies that are creating the smart and sustainable ports of the future.
Ericsson Smart Mining eBook
B2B long copy eBook on the technolgies that will shape the mines of the future.
